Marketing & HR

Marketing and HR

The program offers dual specialization spanning over two years to provide students with first-hand experience of corporate culture. The program is spread across six trimesters and a summer internship. While the first three trimesters focus on building a strong foundation in the management discipline, the remaining three trimesters enable the students to pursue specialization open career opportunities in the area of their interest.


The institute seeks guidance from leading industry professionals and eminent academicians who are on board of Governing body members. The course aims to inculcate entrepreneurship and leadership skills in our students in their pursuit of personal, social and professional values and creativity while on their journey towards actualizing their potential.


Our contemporary curriculum ensures holistic development of various inputs and teaching, learning process to achieve inter disciplinary student understanding which empowers them to solve problems, communicate effectively, work in teams with members from diversified background, shoulder responsibility and take decisions.


Contemporary Curriculum

Our contemporary curriculum ensures holistic development of various inputs and teaching, learning process to achieve inter disciplinary student understanding which empowers them to solve problems, communicate effectively, work in teams with members from diversified background, shoulder responsibility and take decisions.


Corporate Connect

National and International Conference/ Seminar/ Guest lectures by expert Academicians and leading Industry professionals.
Industrial Visits to help students get an interactive and knowledge-intensive experience of the corporate world.
Personality Development Programme – Corporate Managers are invited to conduct mock GDs and interviews in addition to delivering lectures on Personal Efficacy, Goal Setting, Time Management, Stress Management,
Business Etiquette team work etc.
Special PDP modules and Language Lab to enhance soft skills.
Use of real life case studies, debates, role plays.


Career Option

Post completion of the program student can work across domain of industries – FMCG, manufacturing, retail, ecommerce, service industry, shipping and consulting firms. Opportunity to work in India and Abroad; travel across the world. Programme graduates can explore roles as


Marketing

Brand Manager.
Sales Manager.
Market Research Analyst.
Digital Marketing.
Business Development Manager.
Public Relations Manager.
Customer Relationship Management Personnel.
Marketing Information Personnel.


HR

  1. Human resources assistant.
  2. Training manager.
  3. HRIS specialist.
  4. Employee relations manager.